Monday 26 March 2007

Betfair sponsors European poker event in London

Betfair is the official sponsor of an exclusive televised poker tournament for the first time in its history.

The Betfair.com Poker Masters of Europe is a 36-player invite-only event with a live audience. It will take place at Riverside Studios in Hammersmith on the 11th-14th May featuring players from around the world.

The tournament will be produced by Emblaze Productions, the same team behind the British Poker Open, Million Dollar Cash Game and the European Poker Masters.

Emblaze has strong relationships with a range of European broadcasters.

“We aim to make this the most important invitational event of the year,” said Betfair’s Head of Poker Ben Fried.

“The Betfair Asian Poker Tour is a fantastic open tournament for our players but this event will be more exclusive. We expect some exciting characters from sport and screen as well as the top poker players; it will make great TV.”

Managing Director of Emblaze Productions James Hopkins said, “For the Betfair.com Poker Masters of Europe we will build on our unrivalled experience for high quality productions to make this the best televised event of the year.”

A series of six heats will feed into a final table where the winner will take home well over $100,000. The majority of players will each buy-in for $7,500 but six players will qualify exclusively online at Betfair Poker.



For further information, please contact:
Oliver Bowen
+44 208 834 8318
+44 7887 525245
oliver.bowen@betfair.com

Thursday 22 March 2007

Monte Carlo’s millions still within reach


March 7th

Betfair Poker is still offering online qualification tournaments for the Monte Carlo EPT Grand Final.

Players can win a $16,000 Team Betfair package which includes the 10,000 main event buy-in and spending money for travel and hotel. Feeder satellites start from $9.90.

The final satellites take place on Saturday 10th and 17th March at 2130 (GMT). A package is guaranteed for each satellite.

The latest member of Team Betfair for the Grand Final is popular forumite ‘doobs’. He said, “It’ll be a little tougher to make moves against Ivey and company. I hope I can continue my run of form.”

Doobs went on to win the Betfair Poker $50,000 guaranteed tournament the very same night.

“I doubt I will have a weekend like that for a while, but if I could repeat that luck for just one weekend, I hope it is the one at the end of March when I am in Monte Carlo.”




For further information please contact:
Oliver Bowen
Oliver.bowen@betfair.com
02088348318